September 6, 2016
When it comes to telepresence or video conferencing, there are some obvious benefits. Instead of traveling halfway across the country, you can set up a video call and chat with another office as if they were in the same room as you. Your team could be separated by thousands of miles, and it won’t make the slightest difference. Beyond reducing travel costs and helping with meeting coordination, there’s a lot more you can do with your video conferencing or telepresence solution.
Here are five more things you can only do with telepresence technology.
5 More Uses for Video Conferencing
Video Tours of Your Organization
For many industries, the look and feel of your facility/office is very important for netting new customers or clients. Instead of spending time and money giving tours of your office and interrupting everyone’s day, you could host a live web tour of your facilities and still allow everyone to see your office space. Advertise the tour at a set time on your website, and use it as a promotional event. Guests can still chat questions or ask them aloud, and your guides will be right there to answer them.
Broadcast Offline Events Online
Whether your offline event is the company picnic or an informative seminar, invite your clients to join you virtually through a telepresence meeting. This can be a great solution to expand the reach of your seminars and keep potential and existing clients engaged and informed even if they could not attend.
Create a Training Library
Every professional under the sun needs to do some level of continuing training or onboarding in their career. Use this as an opportunity to host a video conferencing meeting and then record it. These recordings could eventually become a full training program and reference library for new and existing employees. As information changes, updating your library is as easy as hosting another meeting.
The travel expenses you save within your organization can also help your recruiting process. Some companies shell out thousands a year flying out top talent to their offices. Worse yet, the potential costs prevent some companies from searching for new hires outside of their immediate area.
Video conferencing can make the interview process simpler, faster, and cheaper. Line up several quick twenty minute video conference interviews and get a better feel for a prospect before they ever step foot into your office.
Host an Ask Me Anything
Ask Me Anything’s are cyber events in which a celebrity, industry elite, or professional poses a select time in which users can ask any question they like. They’re easy, they’re popular, and they can both provide valuable information to your customers and humanize your organization. Host a web conference with your CEO, president, project leaders, or subject matter experts and connect with your audience.
The Unlimited Potential of Telepresence
While some benefits of telepresence are straightforward, there are dozens of other initiatives waiting to be leveraged. With a little creativity and outside-the-box thinking, a full-feature web conferencing solution can expand your marketing reach and foster stronger relationships with your customers.
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